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Shanghai, Superchargers, and the stock taking off

9 July 2020 · David Kelertas

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On 3 July 2020 I bought more Tesla through IG at US$1,210. Six days later, on 9 July, I reserved a Cybertruck: tri-motor, with Full Self-Driving. The personal logic sitting next to that reservation was almost cheeky. Keep buying on the same underpriced thesis, and if the shares appreciated enough by the time a Cybertruck could actually be ordered into Australia, the truck would effectively be free.

Tesla Cybertruck reservation confirmation page showing Tri Motor AWD and Full Self-Driving, reservation number hidden
My Cybertruck reservation, 9 July 2020: Tri Motor with Full Self-Driving (reservation number hidden).
Aerial view of Tesla Gigafactory Shanghai
Gigafactory Shanghai from above — China News Service (CC BY 3.0 via Wikimedia Commons)

It was not a hedge spreadsheet. It was a way of lining up the equity bet with the product bet: more of the company, and a deposit for the stainless pickup that had made me grin when the windows broke. The July buy and the July reservation were the same week in my head. More equity because the thesis was working, and a Cybertruck deposit because I wanted the product story to have my name on it too.

Shanghai deliveries and a streak of profitable quarters were the backdrop that made adding more feel sane rather than reckless. Superchargers versus flaky third-party networks (including Electrify America, funded out of Volkswagen's Dieselgate settlement and already known for poor uptime) were part of why I stayed constructive on the product side while writing cheques for both the position and a reservation. The same creators since 2019 (Tesla Daily, Solving the Money Problem, Dave Lee, ARK, Munro Live, Autoline) were early on both. With the share price this high, a split seems likely at some point, and S&P 500 inclusion still feels like the kind of recognition that should catch up eventually. Behind the Cybertruck reservation, the Model Y I had wanted since Hawthorne was still waiting on Australian timing. Fund the hard things early. Let the driveway catch up.

So that is the week as it stands: an IG buy on the third, a Cybertruck reservation on the ninth, and a mental model that ties them together. If the shares do well enough by the time Australia can take a truck, the truck is free. Whether Australia ever will is still an open question. Right now I am answering with both a trade confirmation and a deposit.

← PreviousCybertruck glass, Shanghai speed, another buy